Does the IOC own Olympic Athletes?
They would like to think so. As well their names, images, and likely their first born children. Recently, the International Olympic Committee has been wielding its ever-declining clout to torment its athletes and their sponsors. Below is a reprint of a poem posted on http://www.uvexsports.com advertising the issue. I would imagine they are merely trying to protect that selfsame clout and influence on the international scene. Of course they can’t really be entirely blamed for this, as the professionalization of sports over the last several decades has more or less guaranteed their eventual demise in the face of corporate sporting; however, it is a little disheartening that the IOC can do little but embarrass itself in these disputes. But at least the games are fair, right?
Blonde we like wins Downhill (Last name rhymes with “Bonn”)
Wednesday, February 17, 2010
who called us to protect “intellectual property.”
“During the Olympics”, she said with a sneer
“your site can’t use an Olympian’s name even if they use your gear.”
“No pictures, no video, no blog posts can be used…”
Even if they are old? “No!”, she enthused.
While Olympians chase gold the IOC pursues green.
Cough up millions, or your logo cannot be seen.
Except there it is, on top of countless heads!
Tax free endorsements the IOC dreads.
And so it is with a wink and a nudge
that we would like to congratulate a skier whose name we must fudge.
Her hair is long and blonde
Last name rhymes with the German city of Bonn.
Congratulations Women’s Downhill winner —
from all of us here at UVEX (no longer an IOC sinner).
posted by John Rowles on http://www.uvexsports.com