Dr. Dre prescribes liquor, Detox, more liquor
Yesterday, as reported by multiple sources, Dr. Dre, Interscope Geffen A&M Records and Drinks Americas will soon be producing a Dre-endorsed cognac “Aftermath” followed shortly by a flavored, sparkling vodka in sync with the good doctor’s wildly anticipated new album, Detox. A winning combination, surely.
Will this prompt other celebrities, like the recently reunited duo Cheech and Chong to launch similar, inconsistent product marketing shemes? Perhaps a Cheech Marin memoir followed by the publication of a Tommy Chong tell all in sync with the release of justice department surveillance documents detailing their activities from ’72 to ’85.